If I had never broken my ankle and missed a full basketball season back in 2015, I would have never taken the risk to start my own business. Sometimes in life the most unexpected circumstances can lead to the greatest rewards in the end, and my story is one example of this.
As a person who played sports their entire life (including NCAA Division 1 and professional basketball), I always knew that a 9-5 job would never suit me well. Luckily for me, I gained valuable experience about the profession of journalism in college, and I have been able to translate that in to a job that works the hours I want to work.
Starting my own health and fitness website and building it in to a viable source of income has been a lengthy process, but I believe it is an excellent option for people who are looking to get out and “work for themselves” instead of someone else!
Starting My Own Business: The First Steps
Although I do still play professional basketball, today I am here to talk about my website – www.AdamKempFitness.com.
While I was in college studying Sports Communication and Journalism at Marist College I learned a lot about both journalistic writing, as well as marketing and many other aspects of the communications field.
There are many days where I look back and wish I had payed a little bit more attention, but I honestly am a bit surprised I am “using my major” in life as much as I am.
I have always been infatuated with health and fitness topics, but until I missed my entire 2nd professional basketball season due to injury in 2015 I had never done much to spread my knowledge other than a few random Instagram posts.
I am fortunate enough that my college experience provided me with the tools I would need to start my own website, but other than this knowledge I didn’t have much external support to go off.
A lot of people would love to work for themselves instead of at an office all day, but not enough people want to make the first step.
For me the first step was a broken ankle, but hopefully for you it won’t take such a painful injury to get you on your way!
Why Did a Broken Ankle Help Me Start My Own Business?
The reason I say that breaking my ankle back in 2015 helped me start my own business is that for the first time, I had doubts about whether I would be able to continue playing basketball.
For many people, this moment will reveal itself differently.
Whether it is injury, illness, or any other life altering event, I strongly believe that these types of times in our lives are when we become the most creative.
After injuring myself and knowing that I would be out of basketball for about a year, I started thinking about simple ways to make some extra money in my downtime.
The result was that I started blogging, and it was one of the best choices I could have ever made.
How to Handle a “Side-Hustle” and Your Main Career
One of the trendier sayings right now is that everyone needs a “side-hustle” if they really want to get ahead on their financial situation.
When I decided to start my website and begin building a brand, my main hesitation was that I did not want to start a 2nd job that would take focus away from my basketball career.
My solution to this problem was to start a “side-hustle” which also fitted in with my rehabilitation schedule, and my basketball career in general.
There are a lot of ways to branch out into business for yourself, and in my opinion running your own website is one of the most convenient options.
Although you might not want to think about what you are doing at work all day in the time that you are at home, starting a blog or a website about a topic that you are already knowledgeable about will give you a big advantage over your competition!
Using the knowledge you have gained throughout your career is an excellent way to translate in to business for yourself, it is simply up to you to be creative in the process!
Advantages of Going in to Business for Yourself: Why You Need the Courage to Start a Business on Your Own
Although it took a little bit longer than I would have liked, within 2 years of starting my website I reached the point where my wife and I could live off income from the website alone.
Over the course of this journey, my “business model” from my original design has changed quite a bit.
There are more ways to make money and become successful out there than any of us know about, all it takes is the courage to get yourself started!
Stepping out on your own away from the protective shell of a company or an organization is not an easy task, which is why sometimes it takes a life-altering event to get people going.
The advantage to making the change to working for myself, instead of for someone, is now I work as many hours per week; whichever time of day I want.
I can’t lie, there were a lot of 10-12-hour days throughout this process.
Between basketball practices, additional weightlifting and training, and the process of blogging and branding, earning an independent source of revenue was not an easy task at all.
By investing these hours in to a sustainable business platform which I can continue to grow for years to come, I have given myself the opportunity to work from anywhere in the world, and for less hours than I would work in any office job.
Concluding Thoughts: My Reasons Why I Believe You Should Find a Business You Can Build for Yourself
At its core, my business is simple blogging and content marketing.
However, it has began to grow in to something much more with time.
The exciting part about this process is that I feel like there is an entire world of opportunities out there for me to expand “Adam Kemp Fitness” into!
If you decide to step out on your own and build a brand yourself, I am sure you will see these opportunities as well!
Working for yourself makes you more creative and allows you to find what you truly love to do with your life.
If you have already found this passion somewhere else, that is great as well!
Even though I still play basketball professionally, I love the fact that I can earn additional income and innovate within the health and fitness industry with my own brand.
There are a lot of reasons to take a leap and start a brand or business for yourself, these are just the reasons I feel you should do it!